Date Posted
11-Jul-2026
Location
Delhi (DL), 1
Job Type
Full Time
Company
Huntsman
Description
Job Title: Email Marketing Copywriter
Job Type: Freelance / Contractual / Temporary
Pay: ₹15,000 – ₹18,000 per month
Location: Remote (Work from Home)
Job Overview:
We are looking for a strategic and experienced Email Marketing Copywriter to create and execute engaging, customer-focused email campaigns for our e-commerce audience. You will be responsible for developing customer profiles, crafting automated email journeys, and producing high-converting content.
Key Responsibilities:
???? Customer Understanding & Research
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Build and maintain ideal customer profiles (ICP)
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Create buyer personas and analyze customer behavior patterns
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Map and optimize customer journey touchpoints
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Track engagement and email performance insights
✉️ Email Campaign Strategy
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Design monthly campaign calendars
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Create automated workflows and trigger-based emails
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Develop abandoned cart, welcome, and post-purchase sequences
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Plan and write win-back campaigns
???? Content Creation
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Write persuasive e-commerce-focused email copy
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Maintain brand voice and consistency
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Create launch emails, promotional offers, and seasonal campaigns
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Craft effective subject lines and preview text
⚙️ Technical & Analytical Responsibilities
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Design and implement email automation workflows
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Run A/B tests to optimize performance
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Segment email lists and monitor KPIs
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Integrate campaigns with e-commerce platforms (e.g., Shopify)
Required Skills & Experience:
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2–4 years of experience in e-commerce email marketing
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Proven success with high-performing campaigns
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Experience with automation tools (e.g., Klaviyo, Mailchimp)
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Knowledge of e-commerce platforms (Shopify, WooCommerce)
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Familiarity with CRM systems and analytics tools
Key Competencies:
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Strategic thinking & planning
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Customer-centric mindset
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Strong creative writing
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Data analysis & reporting
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Performance optimization
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Project management
Deliverables:
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Monthly campaign calendar
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Automated sequences
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Customer journey maps
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Campaign reports & analytics
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A/B test results
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Revenue attribution insights
If you’re a data-driven copywriter who thrives in a fast-paced e-commerce environment, we’d love to connect with you!
Let me know if you'd like a condensed version for job portals or a design for social media promotion.
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