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Field Marketing Manager - India
English
₹15000/MONTH
1 Year
Bachelor's degree
Work From Office
Date Posted
05-Jul-2026
Location
Karnataka (KA), 1
Job Type
Full Time
Company
Group
Description
Field Marketing Manager – India
???? Location: Bengaluru, Karnataka
???? Job Type: Full-time
???? Benefits: Health Insurance
About Mixpanel
Mixpanel is a leading event analytics platform that provides instant, SQL-free access to data insights, helping organizations track product, marketing, and revenue metrics. With over 9,000 paid customers, including Netflix, Pinterest, Sweetgreen, and Samsara, our goal is to build the most reliable and accessible analytics platform for businesses.
???? Key Facts:
✔ Market leader in analytics
✔ Backed by $277M in funding from Andreessen-Horowitz, Sequoia, YC, and Bain Capital
✔ Pioneered event-based data analytics for business success
About the Role: Field Marketing Manager – India
Mixpanel is looking for an experienced Field Marketing Manager to lead and expand our India field marketing efforts. This role is critical in supporting our broader Asia-Pacific marketing initiatives and driving Mixpanel’s growth in India. The Field Marketing Manager will be responsible for pipeline generation, upsell campaigns, and brand advocacy in the Indian market.
Key Responsibilities
✅ India Field Marketing Strategy & Execution:
- Develop a comprehensive field marketing strategy in collaboration with marketing, sales, and regional partners
- Use online & offline events, ABM campaigns, and co-marketing initiatives to generate pipeline
✅ APAC-Wide Webinar Strategy:
- Own and optimize APAC regional webinar strategy & content
- Work with HQ teams to align global and regional webinar efforts
✅ Brand Advocacy & Community Engagement:
- Strengthen Mixpanel’s brand by engaging satisfied customers & advocates
- Build brand awareness through field programs
✅ End-to-End Pipeline Ownership:
- Plan, execute, and track pipeline generation from pre-event planning to post-event sales follow-ups
✅ Support Global Marketing Initiatives:
- Implement localized components of global marketing programs
- Provide insights into the Indian market landscape
✅ Knowledge Sharing & Best Practices:
- Share key learnings, best practices, and standardized processes with the global field marketing team
Who We're Looking For
✅ Experience: 6–8 years in B2B SaaS event strategy & execution in India’s fast-paced market
✅ Cross-Functional Collaboration: Ability to build strong relationships with sales, marketing, design, and product teams
✅ Event & Program Management: Proven track record of planning & executing events from concept to lead follow-up
✅ High Energy & Curiosity: Proactive, adaptable, and intellectually curious
✅ Data-Driven Mindset: Ability to measure marketing impact and optimize performance using data
✅ Detail-Oriented & Organized: Strong focus on execution and willingness to learn & innovate
Bonus Points If You Have:
⭐ Industry Expertise: Experience in analytics or technical B2B industries
⭐ Specialized Marketing Knowledge: Familiarity with on-/off-line events, partner marketing, and targeting data & engineering personas
⭐ Tech Stack Proficiency: Experience with Notion, Hightouch, Customer.io, Goldcast, Figma, and Salesforce
Benefits & Perks
???? Medical, Dental & Vision Insurance
???? Mental Health Support
????️ Generous Vacation & Company Holidays
???? Enhanced Parental Leave
???? 401(k) & Pre-Tax Benefits (for US employees)
????️ Volunteer Time Off
???? Wellness Plan & Year-End Holiday Break
(Contract positions may have different benefits)
Our Culture & Values
???? Be Open: Transparency fosters collaboration and innovation.
???? Customer First: Our customers' success is our success.
???? Lead Change: Everyone has the power to shape Mixpanel’s future.
???? Results-Oriented: We focus on measurable impact.
???? One Team: We win together.
Why Join Mixpanel?
???? Industry Leader in event analytics
???? Global Customer Base of 9,000+ brands
???? Backed by Top Investors like Sequoia & Bain Capital
???? Fast-Paced Growth & Innovation
???? Diverse & Inclusive Workplace
???? Diversity & Inclusion Commitment:
Mixpanel is an equal opportunity employer, actively encouraging women, LGBTQ+, veterans, disabled individuals, and underrepresented groups to apply.
???? Fair Hiring Policy:
We do not discriminate based on race, gender, age, religion, sexual orientation, disability, or veteran status. We also consider qualified candidates with arrest and conviction records, as per applicable laws.
Ready to Join Us?
Apply today and be part of a team that’s driving field marketing success at Mixpanel! ????
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