Social Media Executive - Content Creator
English
₹15000/MONTH
1 Year
Bachelor's degree
Work From Office
Date Posted
07-Jul-2026
Location
Delhi (DL), 1
Job Type
Full Time
Company
Group
Description
Job Title: Social Media Executive - Content Creator
Company: BootSelf AI (Edureify Technology Private Limited)
Location: Remote
Job Type: Full-time
About BootSelf AI
BootSelf AI is a cutting-edge platform that leverages artificial intelligence to make coding and programming easier, faster, and more intuitive. Our mission is to empower developers—beginner to expert—by harnessing AI-driven coding tools that enhance learning, productivity, and creativity. Join us as we shape the future of coding education!
Position Overview
BootSelf AI is seeking a creative and tech-savvy Social Media Executive - Content Creator to join our growing marketing team. You will lead the creation and curation of engaging content that promotes BootSelf App across social media platforms, driving brand awareness, engagement, and growth.
In this role, you will use AI-powered tools and creative strategies to design viral video content and stay on top of emerging trends in AI and coding. You’ll engage with an audience of developers, tech enthusiasts, and learners, showcasing how BootSelf AI revolutionizes the coding experience.
Key Responsibilities
- Content Creation & Viral Video Development:
- Use AI tools (e.g., video editing, AI-generated graphics) to create engaging, shareable, and potentially viral content for platforms like TikTok, YouTube, Instagram, and Twitter.
- Produce videos that highlight BootSelf AI features, focusing on captivating “hook” videos that grab attention instantly.
- Trend Analysis & Management:
- Monitor social media trends, popular content formats, and emerging technologies in the AI and coding space.
- Quickly adapt to create content based on trending topics or challenges.
- Social Media Strategy:
- Collaborate with the marketing team to develop content strategies, create content calendars, and plan video releases.
- Maintain a consistent brand presence across multiple social channels.
- Community Engagement:
- Engage with followers, respond to comments/messages, and encourage user-generated content.
- Share success stories and build a strong online community.
- Analytics & Optimization:
- Track and analyze video, post, and campaign performance using social media insights.
- Optimize content based on performance metrics (likes, shares, comments, views).
- Cross-Functional Collaboration:
- Work with design, product, and customer success teams to ensure alignment with ongoing product updates and marketing campaigns.
- AI Integration & Experimentation:
- Experiment with AI tools and technologies for video creation and optimization to stay ahead of the competition.
- Brand Advocacy:
- Represent BootSelf AI in all online interactions, ensuring the brand voice is consistent across social media posts and videos.
Required Skills and Qualifications
- Experience:
- Proven experience (1-3 years) in social media content creation, focusing on video production, campaigns, or influencer marketing.
- Experience in the tech, AI, or SaaS industries is a plus.
- AI Tools & Video Creation:
- Proficient with AI-powered video creation and editing tools (e.g., Synthesia, Runway ML, Pictory, Lumen5).
- Familiar with video editing software like Adobe Premiere Pro, Final Cut Pro, or DaVinci Resolve.
- Creativity & Trendspotting:
- A flair for spotting and utilizing social media trends and viral content formats.
- Ability to quickly adapt to new trends and create engaging, shareable content.
- Tech-Savvy & Passion for AI:
- Strong interest in technology, AI, and coding. Familiarity with coding or AI platforms is a significant advantage.
- Video Production Skills:
- Strong understanding of video editing, storyboarding, and creating engaging “hook” content.
- Content Strategy & Social Media Management:
- Experience in managing multiple social media accounts, developing content calendars, and analyzing performance.
- Communication Skills:
- Excellent verbal and written communication skills with the ability to create concise, engaging captions and video scripts.
Preferred Qualifications
- Experience in the tech, AI, or software development industry.
- Knowledge of SEO best practices for optimizing video content.
- Experience in influencer marketing or partnerships with content creators.
- A personal interest or background in coding or software development.
What We Offer
- Flexible Work Environment:
- Remote-first culture with flexible working hours to promote work-life balance.
- Growth Opportunities:
- Be part of a fast-growing AI company with ample opportunities to expand your skills in video creation and digital marketing.
- Collaborative Culture:
- Work alongside passionate, talented teams committed to driving innovation in AI-powered coding tools.
- Competitive Compensation:
- Competitive salary, based on experience, plus potential bonuses and incentives.
Application Process
We believe in testing creativity and initiative. To apply for the Social Media Executive - Content Creator role, please follow the screening process outlined below:
Screening Assignment
- Create a Video for BootSelf AI:
- Create an engaging video highlighting the unique features of the BootSelf AI app. Focus on captivating potential users such as developers and coding enthusiasts. Include a strong hook to grab attention in the first few seconds, ensuring it is shareable and engaging.
- Publish & Promote:
- Publish the video to your own social media channels (Twitter, Instagram, TikTok, LinkedIn, or YouTube) and optimize it for viral growth.
- Track the performance of the video.
- Performance Metrics:
- If the video reaches 500k views, you’ll be rewarded with $500.
- If the video exceeds 1 million views, you’ll receive $750.
- Next Steps – Hire Discussion:
- If your video hits the required milestones (500k or 1 million views), we’ll schedule a discussion and extend a full-time offer upon successful conversations.
How to Apply
- Create and publish the video as per the assignment above.
- Submit the video link along with a brief cover letter explaining your creative process and why you’re a great fit for the role.
- Include your resume and relevant social media links.
Send your application to: [email protected]
We’re excited to see how your creativity can contribute to our mission of revolutionizing coding education with AI!
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